BloodCenter of Wisconsin – Greenfield Donor Station

Shortly after establishing a new brand image, BloodCenter of Wisconsin engaged Zimmerman Architectural Studios to provide planning and design services for a new satellite donor station.  The new free-standing Greenfield Donor Center made it possible to expand the BloodCenter’s donor base with a new facility featuring their new brand.  The new brand standard established guidelines for signage, daylighting, interior colors and finishes and patient flow protocols.  The BloodCenter’s commitment to excellence and their process of continued growth in customer (donor) understanding, makes this center the model of efficiency and donor satisfaction.