When determining the location for their latest facility, GEA’s primary objective was to strengthen its presence among their growing Midwest customer base. As a global company, GEA recognized their clients’ preference for “made in America” products and aimed to establish a new space in proximity to the industries they serve. With established markets in pharmaceuticals, dairy, food, and the marine industry, GEA identified Janesville as an ideal location to better connect with clients in these sectors.